Which one is for you: Cruiser, Townie, Loft

Do you ever get decision fatigue? Maybe when you’re picking out what clothes to wear or what to buy at the grocery store? There seems to be an endless number of options these days. We never want you to feel overwhelmed when shopping for a new Electra bike. But how will you know which Electra is the right for you? Take a trip with us as we compare the Cruiser, Townie, and Loft in a head-to-head-to-head match. 

Get Digital with the Hyena Rider Assistant App

People ride bikes for all sorts of reasons... adventure, commuting, exercise, and (of course) For fun. How can you make riding your Electra e-bikes that much more fun? Allow us to direct your attention to a sure-fire way to maximize e-bike joy. Enter the Hyena Rider Assistant app! This addition is bound to take your two-wheeled adventures beyond the standard 10/10.  

Locally: Your favorite online shopping companion

For most of us, shopping online has become second nature. However, waiting for your coveted packages to arrive is a leading cause of boredom. At Electra, we’re all about maximizing the fun and eliminating boredom. You can now skip it all and get your Electra needs satisfied quicker than ever when shopping at your local bike shop through electrabike.com! Perfect timing for you as summer is around the corner and you don’t want to miss out on any of the fun.  

Lights, Reflection, Action: Tips for Safe Riding

The next time you get ready to hop on your two–wheeled fun machine, take a second and consider whether other people on the road see you while riding. Aside from the fact that riding your Electra around town is something to flaunt, being visible to others on the road should always be at the top of your list. We have a few tricks of the trade here at Electra that will help keep you safe on your everyday adventures. 
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Electra’s Guide to Go! E-bike Battery Care

Congrats on finding your dream e-bike! You are officially ready to ride faster, farther, and more often. No matter which Go! e-bike you landed on, taking proper care of your battery is an important step in maximizing every adventure.  Whether you’re riding with the support from the Electra E-bike System or Bosch System, here are some tricks of the trade for taking care of your battery here are some tricks of the trade for taking care of your battery.
Go Mips Helmets

Go! Safe. Go! MIPS.

“Wear a helmet! Wear a helmet!” While we might sound like a nagging parent, wearing a helmet is important… especially if you’re riding three times faster and farther thanks to your trusty electric bike. That’s why we created the Electra Go! MIPS Helmet. It features e-bike rated technology to keep that head of yours safe, even at higher speeds.