Electra Bicycle Company

At Electra, we make bikes to ride. Not like 45 miles in tight shorts and clicky shoes ride. Just ride. Everyone has a place to go. And it’s way more fun on an Electra. Wherever. Whenever. Whoever you are. Ours is not an exclusive club. If you like to have a good time, you’re in.

Locally: Your favorite online shopping companion
For most of us, shopping online has become second nature. However, waiting for your coveted packages to arrive is a leading cause of boredom. At Electra, we’re all about maximizing the fun and eliminating boredom. You can now skip it all and get your Electra needs satisfied quicker than ever when shopping at your local bike shop through electrabike.com! Perfect timing for you as summer is around the corner and you don’t want to miss out on any of the fun.  

Lights, Reflection, Action: Tips for Safe Riding
The next time you get ready to hop on your two–wheeled fun machine, take a second and consider whether other people on the road see you while riding. Aside from the fact that riding your Electra around town is something to flaunt, being visible to others on the road should always be at the top of your list. We have a few tricks of the trade here at Electra that will help keep you safe on your everyday adventures. 

Local Bike Shops: What can they do for you?
Spring is here, and summer is right around the corner! That means it’s the perfect time to give your bike the TLC it deserves in preparation for a perfect riding season. More often than not, that TLC means more than just pumping up those tires and a quick wipe down, which is why your local Electra dealer is there to help.    
earth day 2022

Take a Moment to Celebrate Earth Day
April 22nd is a special day. Spring is kicking into high gear, snow is thawing in many places, flowers are blooming and (most importantly) you start to see bikers making their way out to roads, parks, and trails again. So, what makes this day so special? For one, it’s National Jelly Bean Day! Yum! As much as we love jelly beans, we’re actually taking April 22nd to celebrate something a little bigger: Earth Day.

The Limited Edition Plasket
Saving the Earth should be fun, which is why we created the Plasket™, a bike basket made using recycled ocean plastic. This functional (and pretty good lookin’ if we may say so ourselves) basket is perfect for carrying your stuff on and off the bike. Seashells? Collect ‘em all. Burritos? It’ll fit a dozen (challenge accepted). Farmer’s market haul? Fresh produce, please!
e-bike battery care featured image

Electra’s Guide to Go! E-bike Battery Care
Congrats on finding your dream e-bike! You are officially ready to ride faster, farther, and more often. No matter which Go! e-bike you landed on, taking proper care of your battery is an important step in maximizing every adventure.  Whether you’re riding with the support from the Electra E-bike System or Bosch System, here are some tricks of the trade for taking care of your battery here are some tricks of the trade for taking care of your battery.
townie go 5i eq

The Townie Go! 5i EQ is as Electra as it Gets
Every bike that rolls out the door at Electra is special. It’s in our DNA to take pride in the originality, artistry, and fun that goes into each one of our designs. This is perhaps no clearer than in our growing Go! e-bike collection. Every One model that is particularly special to us is the Townie Go! 5i EQ. This e-bike has been a staple of our Townie Go! line for over five years and has spread the #ElectraLove to countless riders’ lives.
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