Lights, Reflection, Action: Tips for Safe Riding

The next time you get ready to hop on your two–wheeled fun machine, take a second and consider whether other people on the road see you while riding. Aside from the fact that riding your Electra around town is something to flaunt, being visible to others on the road should always be at the top of your list. We have a few tricks of the trade here at Electra that will help keep you safe on your everyday adventures. 
earth day 2022

Take a Moment to Celebrate Earth Day

April 22nd is a special day. Spring is kicking into high gear, snow is thawing in many places, flowers are blooming and (most importantly) you start to see bikers making their way out to roads, parks, and trails again. So, what makes this day so special? For one, it’s National Jelly Bean Day! Yum! As much as we love jelly beans, we’re actually taking April 22nd to celebrate something a little bigger: Earth Day.
e-bike battery care featured image

Electra’s Guide to Go! E-bike Battery Care

Congrats on finding your dream e-bike! You are officially ready to ride faster, farther, and more often. No matter which Go! e-bike you landed on, taking proper care of your battery is an important step in maximizing every adventure.  Whether you’re riding with the support from the Electra E-bike System or Bosch System, here are some tricks of the trade for taking care of your battery here are some tricks of the trade for taking care of your battery.
townie go 5i eq

The Townie Go! 5i EQ is as Electra as it Gets

Every bike that rolls out the door at Electra is special. It’s in our DNA to take pride in the originality, artistry, and fun that goes into each one of our designs. This is perhaps no clearer than in our growing Go! e-bike collection. Every One model that is particularly special to us is the Townie Go! 5i EQ. This e-bike has been a staple of our Townie Go! line for over five years and has spread the #ElectraLove to countless riders’ lives.

#ElectraLove: Townie Go! 5i

Sometimes we stumble into love with things we never knew we were missing. That often happens when someone sits their bum on the saddle of a Townie Go! 5i for the first time. Check out the latest #ElectraLove stories about how these riders fell in love with their e-bikes.
CG! TG! Differentiation Featured Photo

Which E-Bike Will You Take Home? Eeny, Meeny, Miny, Go!

2022 is kicking into high gear, spring is just around the corner, and you’re itching for those warmer months of the year. For many, your trusty bike will need a slight tune up before it’s ready to hit the streets again. For others, it may be time to upgrade to fresh ride, or even buy your very first bike. If you identify with the latter crew, it’s your lucky day because Electra has two new additions to our Go! e-bike collection – the Cruiser Go! and Townie Go! 7D.